Basics of Promotion
In this module we will look in detail at some of the regulatory requirements for promotional information and product claims. Before we do that please remind yourself of the following important basic requirements which must be adhered to for all promotional assets – click on each...



Timing – No product can be promoted in a country before the marketing authorization is granted in that country.
Marketing Authorization – Promotional information and claims must be in line with the terms of the marketing authorization (i.e. information in the summary of product characteristics (SmPC) or US PI).
Now please proceed to the key topics menu for this module, where we will explore some of the key principles of promotion that you will need to apply to your reviews as a nominated signatory.